Setting up your profile

Welcome to Ribbon! Your first steps are to set up your profile and upload your product collection. This article will give you all the information you will need to get started and build a beautiful profile that will be easy and fun for buyers to navigate.

You will have access to your vendor portal through an email invite from your trade show. Once you have your login, you can begin the setup process.

• Setting up your Brand Profile
  

  Think of your profile as your virtual showroom. An attractive, well set up profile will not only draw customers to your "showroom" it will also make your customers' shopping experience easy and fun.

  Your virtual showroom has three parts:

  Brand Profile Page
  Brand Collection, and
  Brand Terms.
  Think of your Brand Profile as your own personal, perfect showroom window, and your Brand Collection as your beautiful wholesale trade show booth. Your profile will only be visible to buyers who have a login to view your trade show site.

  It is important to tend to your profile regularly, making sure it's correct before launch — as well as updated periodically throughout the season — ensuring everything is up-to-date, accurate, and looking as beautiful as possible!
  
  

  Building your Brand Profile Page  Click "Edit Profile"

• Log into your profile
• Click "Edit Profile"
  
  
• Add text, photos, video and links
  
  
• Logo
  
  • Specifications: Format can be either .svg, .png, or .jpeg
  • The target size should be 500x500
  • Logos must have a solid white or transparent background. 
• Brand Description
  
  • Two to three sentences about your brand. Think of this as your elevator pitch; a concise boilerplate meant to quickly engage customers!
• Brand Lifestyle Image
  • Specifications: Recommend size 1440 x 296 pixels, jpeg or png format
  • Filename cannot contain spaces or special characters
  • Drag and drop or click in the box to upload the file
• Instagram Link
  • Click on +Add Link and paste link URL
• Brand Lifestyle Video.
  A promotional video in a prominent space on your Brand Profile page. It is important to utilize this space wisely; we encourage you to produce and post a compelling video that’s attractive and evocative of your brand, and not too long — 1 to 5 minutes max!
• Brand Profile Video must be hosted on our chosen video hosting software, Wistia!
  • Set up your free account via the link above
  • Customize the color and branding of your video
  • Embed your link directly into your profile!
    
    
    
    
• Highlights
  • Text
  • What’s new? What are you featuring this season? Here’s your chance to give buyers insight on your newest collection, your most defining products, or a quick snapshot of your overall assortment. 
  • "Highlights" images  
    • Merchandise these six image boxes to showcase your best, most compelling products, front and center. These six images should give buyers a reason to click through to your complete Brand Showroom, so pull them in! These images can link to products within your Collection.
    • File requirements
      
      • The filename cannot contain spaces or special characters and must be .png
      • The file should be square (if not it will be automatically cropped to fit), suggested size of 320x320
    • Adding images 
      • Click on  in Highlights box
      • Drag the image file into pop up window underneath Add Image
      • Add a URL link to the Product Description in Ribbon
• Lookbook 
  • Add your lookbook image and the URL to where your catalog is hosted online
  • Click on  in Highlights box
  • Drag the image file into pop up window underneath Add Image
    • The filename cannot contain spaces or special characters
    • The target size should be 1140x600
  • Add a URL link to the catalog
• • Click "Save"

  

  Here is an example of a well made Brand Profile

  

  Building you Brand Collection Pages

  Your Brand Collection is how your products are displayed. and all the information buyers will need in order to place orders. This is the most important step in setting up your profile and it involves a few steps.

  To build an attractive collections page refer to our Product Import tutorials. 

  Here are a few examples of well-made Brand Collection pages.

  

  Building your Brand Terms Page

  Your Brand Terms page is where buyers can find what they will need to know to place orders, including opening order amount (for new customers), re-order amount (for existing accounts), terms, and shipping information 

  • Click "Edit Profile"
  • Click on "Terms"

  

  • Fill in appropriate fields
  • Click "Save"

  Here is an example of a completed Brand Terms page